The numbers are your mightiest weapon for 2019 as digital and social analysis continue to show their powerful capability to enhance projects and increase conversion. While views continue to be the regional metric of option, increasingly more brand names and agencies are finding out the importance of different metrics for each part of their funnel.
Here are several digital metrics you need to determine for 2019.
Average time spent is a basic tell-all metric, showing the amount of time a visitor invests actively reading, seeing, or engaging with your content. The interaction occasion, typical scroll depth, permits you to have a more accurate measurement of typical time spent.
Measuring Instagram Insights
If you’re utilizing numerous hashtags, and are looking on minimizing the number or examining if your hashtags are in fact doing well, don’t forget to examine your post’s Impressions and scroll down to “From Hashtags.”
Measuring Interest and Consumer Habits
Understanding how your website’s content is drawing in visitors is necessary, once they are currently in your site. Metrics such as Pages per Session, New vs Returning visitors and your Bounce Rate will offer a better understanding of how interested visitors genuinely are.
Plan ahead for 2019
These metrics will be powerful signs and helpers, so make sure to keep an eye out.